1) Create a new twitter account and start providing updates about the event. Follow people you feel might be interested in your event based on their profile. Don’t start off by following hundreds at a time.
2) Create a page on Facebook and promote the page among relevant groups.?[http://www.facebook.com/pages/create.php
3) http://upcoming.yahoo.com lets you post about events for free. Post about your event and let people know through yahoo groups.
4) Start a meetup group on http://meetup.meetup.com
5) Publish your event on http://www.eventful.com. Eventful integrates with GPS applications like Where (for iPhone) that displays events close to you, based on your GPS location.
5) Write a white paper or e-book in pdf and post it to http://scribd.com
6) Make a podcast (informative audio) about your event
7) Make a slideshow with http://slideshare.net and post it.
9) Make a video and post it on YouTube and other video sharing sites like Revver, Vimeo, Veoh, Blip.tv
10) Write a news article and submit to relevant sites that allow user/reader submissions.
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